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Life Insurance Solutions in Canada

Term & Permanent Coverage Guide 2026. Protect your mortgage, replace income, and plan for long-term wealth transfer with the right security and peace of mind.

Income Replacement
Mortgage Protection
Estate Planning

Term vs Permanent Protection

Term Protection

Term Life Insurance

Affordable, flexible protection for a specific period (10, 20, or 30 years).

  • Highest coverage for lowest cost
  • Ideal for young families & mortgages
  • Simple and easy to understand
Example: $500K for approx. $25–$45/mo*
Wealth Strategy

Whole Life Insurance

Stable, lifetime coverage with guaranteed cash value and potential dividends.

  • Guaranteed premiums for life
  • Builds tax-deferred equity
  • Perfect for estate tax planning
Investment-Focused

Universal Life Insurance

Flexible lifetime insurance combined with an investment account component.

  • Adjustable premiums & death benefits
  • Control over investment allocation
  • Tax-advantaged wealth growth

Quick Comparison Matrix

FeatureTerm LifeWhole LifeUniversal Life
DurationFixed (10, 20, 30 yrs)LifetimeLifetime
PremiumsLowerHigherFlexible
Cash ValueNoGuaranteedInvestment-based
Best ForIncome protectionEstate planningTax planning

Life Insurance Cost in Canada

Premiums are predominantly based on your age and health status at the time of application. Buying young locks in significantly lower rates for the duration of your policy.

Age$500K Term 20 (Monthly)
30$20 – $35
40$35 – $60
50$80 – $150

Note: Estimates for healthy non-smokers. Pricing varies by age, health, and carrier.

Expert Strategy

The Laddering Technique

Instead of one large 30-year policy, combine multiple terms (e.g., a 10-year and a 20-year term) to align coverage with debt reduction and child dependency stages. This can save you up to 30% in lifetime premiums.

Conversion Privileges

Always check if your Term policy includes a conversion rider. This allows you to switch to Permanent coverage later without a medical exam, regardless of changes in your health.

The 10–12× Rule

Most Canadian financial advisors recommend coverage equal to 10–12 times your annual income. However, we customize this based on your specific mortgage, debts, and education goals for your children.

Mistakes to Avoid

Over-insuring Permanent

Choosing expensive permanent insurance for temporary needs like a mortgage when term would suffice.

Waiting Too Long

Premiums increase with every year of age. Waiting until health issues arise can make coverage unaffordable.

Bank Mortgage Insurance

Bank insurance benefit decreases as your mortgage goes down. Personal life insurance keeps the full benefit amount for your family.

Ignoring Beneficiaries

Not reviewing beneficiary designations after major life events like marriage, divorce, or birth of a child.

Frequently Asked Questions

Yes. It provides high coverage at low cost during your highest financial responsibility years, such as when you have a mortgage or young children.
It depends on your goal. Term is ideal for temporary protection (mortgage, children's dependency). Whole life is best for lifetime coverage and tax-efficient estate planning.
Whole life offers guaranteed growth and fixed premiums. Universal life provides more flexibility in premiums and several investment options for the cash value component.
Many Canadian policies offer conversion options that allow you to switch to a permanent plan without undergoing a new medical exam.

Protect Your Family's Legacy

Work with our certified advisors to scan the entire Canadian market and secure the highest coverage at the most competitive rates.